Wisconsin Trauma Care Systems - Outreach & Public Relations

We developed a statewide public information and outreach campaign for the Wisconsin Trauma Care System, a division of the Wisconsin Department of Health and Family Services. The program was designed to promote the benefits of having a coordinated Trauma Care System, and increase awareness regarding traumatic injury prevention. We created  a media kit, several radio PSA’s and a Website to download all program materials. We also worked closely with all nine RTACs (Regional Trauma Advisory Council) around the state and trained council members on how to use the marketing tools.